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Exclusive, effective, natural, niche
Avea is proud to be associated with
Huiles & Baume, ananné, OLIV by La Clarée, TOMVITAL, Graine de
pastel, ANIKA, Butai, Odile Lecoin,
La Falaise, Philip Martins, Pure Altitude, Louise Galvin,
terre d'Oc, ella kare, SAVE, STEMCELL and Shantara,
sixteen of the leading
natural beauty brands in Europe. These firms have long established
reputations in the market and are trusted for their quality
and commitment to excellence
How we choose our Brands
We use four critical checks when assessing a brand for
inclusion in our catalogues
Efficacy
If it doesn't work, your customer may buy the product once,
and then never look at the brand again. We want repeat
business, both for Avea and for our retailers, so we ensure
that all the ranges we take in do what they say on the
bottle. No results, no sales, it's that simple.
Ingredients
Only ranges with natural ingredients are excepted. As important are the
excluded ingredients and these include petroleum based oils
and minerals, harsh surfactants, irradiated ingredients
and any genetically modified materials.
*We
now stock a few semi-natural brands and will acquire
additional brands over the coming months that are not
completely natural but exclude the use of certain
ingredients. Please check with us first if 100% purity in
the product is a criteria for the brands you choose.
Manufacture
An
ethical approach to manufacture, including due consideration
for sourcing of organic materials, to ensure crops are not
produced on cleared tracts of rain forest, fair trade
produce is given preference and no child labour is used in
the entire cycle, from crop to yield.
Animal
Welfare
All our suppliers have firm policies in
place with regard materials, ingredients and final
formulations being tested on animals. Companies must either
provide documentary evidence of a F.C.O.D. (Fixed Cut Off
Date) or certification from a recognised Animal Welfare
group. Copies of these documents are available on request.
Conventional Beauty
Every now and then we come across a range that although not natural, excludes harmful ingredients and is suited to even the most sensitive skin, whilst offering results so amazing, that the brand cannot be ignored. Odile Lecoin is one of these ranges and we will over the next few months be looking to other high end beauty ranges that offer the same benefits as Odile's
stunning brand.
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Above:
A slideshow from our catalogue of brands.
click on a slide to launch the brand or select a link on the
left.
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